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A Table explaining CARBS

Aligning Teams Across a Large Global Organization is Challenging
Communication Breakdowns

- Establishing clear communication channels and protocols
- Providing cultural training and awareness programs
- Using technology solutions to facilitate collaboration and coordination
- Fostering a culture of trust and transparency
Establishing Clear Communication Channels and Protocols: Best Practices
Clear Communication Channels
- Define Communication Channels: Clearly define the communication channels that will be used across teams, including email, phone, video conferencing, instant messaging, and project management software . [wa8bk7]
- Establish a Centralized Communication Hub: Establish a centralized communication hub where team members can access important information, share updates, and collaborate on tasks . [nuib3b]
- Use Collaboration Platforms: Use collaboration platforms such as Slack, Microsoft Teams, or Asana to facilitate communication and collaboration across teams . [egoy73]
Communication Protocols
- Establish Clear Communication Protocols: Establish clear communication protocols for different types of communication, including email, phone, and video conferencing . [4shpbk]
- Define Response Times: Define response times for different types of communication, such as email or phone calls . [56bgmd]
- Use Standardized Language: Use standardized language in all communication to avoid misunderstandings and ensure clarity . [fux1f2]
Cultural Considerations
- Consider Cultural Differences: Consider cultural differences when establishing communication channels and protocols, including language barriers and time zone differences . [nky7xb]
- Provide Cultural Training: Provide cultural training for team members to help them understand the cultural nuances of different regions and teams . [arj7zo]
Technology Solutions
- Use Video Conferencing Tools: Use video conferencing tools such as Zoom or Microsoft Teams to facilitate face-to-face communication across teams and geographies. [5an5me]
Best Practices for Communication Protocols
- Establish a Clear Communication Plan: Establish a clear communication plan that outlines the communication channels, protocols, and response times . [r2k5vs]
- Use Standardized Templates: Use standardized templates for different types of communication, such as email or phone calls . [ncxp4p]
- Provide Regular Feedback: Provide regular feedback to team members on their communication effectiveness and provide coaching and training as needed . [s3m38a]

- Boosts comprehension and retention: Employees process and remember information better when visuals are paired with text. For example, research commissioned for the Value of Visuals report found that 67% of employees perform better with visual communication than with text-only, and they complete tasks 7% faster. Also, using visuals with text improves accuracy by 8% over text alone. [by6d31]
- Drives organizational productivity: The same research estimated that leveraging visual communication tools could unlock up to $167 billion in productivity annually across major economies, with every employee who consumes information gaining an estimated $1,200 in productivity each year. [by6d31]
- Improves decision-making and meeting efficiency: Groups using visual aids reach consensus 21% more frequently, and meetings are up to 25% shorter, compared to text-only communication. Visuals also improve problem-solving effectiveness by about 20% and outcomes by 22% in 13% less time. [8ujblk]
- Increases engagement and authority: According to the Canva Visual Economy Report, 90% of leaders believe visuals increase efficiency, 89% see better collaboration, and 85% view visuals as more authoritative than traditional methods. [rpr6qt] This is particularly important as younger generations entering the workforce expect more visually oriented communication, having been raised in digital, image-rich environments. [rpr6qt]

- Visuals increase persuasiveness: Presenters using visuals are seen as 17% more convincing, and visual content improves learning transfer by up to 89% compared to text alone. [8ujblk]
- Digital transformation accelerates the shift: Modern workplaces, especially with distributed and cross-generational teams, see digital visual communication (e.g., intranet infographics, internal videos) as the emerging norm for effective interaction. Traditional blocks of text are increasingly viewed as barriers rather than facilitators of organizational knowledge-sharing. [rpr6qt]
References:
[wa8bk7] 2024, Feb 14. The Importance of Clear Communication Channels. McKinsey Global Institute Report.
[nuib3b] Manyika, J., Chui, M., Bisson, P., & Woetzel, J. (2023). Global Value Chains in a Flat World. McKinsey Global Institute.
[egoy73] Gartner, Inc. (2024, Jan 15). The State of Collaboration Platforms in the Enterprise. Gartner Research Report.
[4shpbk] Harvard Business Review. (2022). The Impact of Communication Protocols on Team Dynamics. Harvard Business Review.
[56bgmd] Center for Global Leadership Education. (2023). Communication Protocols and Response Times: A Guide for Global Teams. Center for Global Leadership Education.
[fux1f2] Forrester, Inc. (2024, Feb 22). The State of Standardized Language in the Workplace. Forrester Research Report.
[nky7xb] 2024, Jan 10. Cultural Considerations in Communication. Harvard Business Review.
[arj7zo] Gartner, Inc. (2024, Feb 1). Cultural Training for Global Teams. Gartner Research Report.
[5an5me] Zoom Video Communications, Inc. (2024, Feb 20). The Benefits of Video Conferencing. Zoom Video Communications, Inc.
[m15u04] Trello, Inc. (2024, Jan 25). The Benefits of Project Management Software. Trello, Inc.
[r2k5vs] McKinsey Global Institute. (2023). Establishing a Clear Communication Plan. McKinsey Global Institute Report.
[ncxp4p] Asana, Inc. (2024, Feb 15). The Importance of Standardized Templates. Asana, Inc.
[s3m38a] Harvard Business Review. (2022). The Impact of Feedback on Communication Effectiveness. Harvard Business Review.
[ka6e4r] "How to Develop Clear and Consistent Communication Protocols | Linkedin". Interpersonal Communication. Linkedin.
[6x2ejj] "Establishing Clear Communication Channels - FasterCapital | FasterCapital". FasterCapital.
[x49aey] "Enhancing Productivity and Efficiency: Establishing Clear Communication Channels and Collaboration Tools | CoDev Blog | Codev". Codev.
[3jnjbi] 2024, Jul. "How To Improve Your Team’s Communication | Persona". up to 25%. When words flow. Persona.
[ukio2c] 8 Ways You Can Improve Your Communication Skills Harvard Professional & Executive Development.
[o5depe] 2023, Jun. "Three Principles Of Transparent Communication | Forbes". Reggie Butler. Forbes.
[tl0qr5] 2025, Mar. "12 Tips for Effective Communication in the Workplace [^o7r24s] • Asana". Asana.
[xuxrv3] Sep 2024. "Essential Strategies for Organizational Communication | FranklinCovey". Jon Lofgren. FranklinCovey.
Citations
[by6d31] 2024, Feb 05. [PDF] The Value of Visuals - TechSmith. Updated: 2024-02-05
[8ujblk] 2025, Sep 02. Visual content creates more effective internal communication. Published: 2020-06-01 | Updated: 2025-09-02
[rpr6qt] 2025, Sep 17. The Visual Shift: Rethinking Communication in the Modern Workplace. Published: 2024-02-08 | Updated: 2025-09-17